Our Story

The fitness industry in the Middle East comprises of more than 15,000 registered professionals across more than 500 venues.

As the industry grows and as a way to validate the excellence of professionals in the region, we would like to recognize and reward those that have made this industry a success across all the diverse health & fitness segments.

The 2021 FIT Awards that is now in its 8th edition, has a total of 19 categories and is the only kind in the region that rewards those in various business disciplines and individuals who are making a difference.

Submit your application for the Middle East FIT Awards

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Reserve your seat to attend the FIT Awards Ceremony

Awards Ceremony

Previous Finalists

2020 | 2019 | 2018 | 2017 | 2016 | 2015 | 2014

Official Partners

Actiph Water is Europe’s leading alkaline ionised water, supercharged to a pH of 9+. Founded by 7 time Guinness World Record holder, Jamie Douglas-Hamilton, Actiph is the result of his extensive worldwide search for the most effective form of hydration, following a gruelling 5,000 mile row across the Indian Ocean. We take Shropshire spring water, purify it, add a unique blend of alkaline electrolytes, then ionise to pH 9+, producing a smooth alkaline water that helps you achieve more every day.

Liftdex Strength & Equipment is the UAE’s top gym manufacture and solutions specialists for home and commercial gyms. We allow our clients to train with the best to reach their full potential. At your doorstep with locations and factories all over the UAE we are your go to for your premium training equipment.

Supported by

Membership of REPs can provide more than just a badge to enhance an instructors professional image. It differentiates a qualified and committed instructor from someone with little or no training. Being a member of REPs means that Fitness Professionals will hold recognised and approved qualifications and be committed to ongoing professional development.

Dubai Active along with the B2B arm of the event – Dubai Active Industry, is the Middle East’s largest event for the fitness and wellness industry. It brings together the best brands, gyms and studios, personal trainers, fitness professionals and business people from across the international fitness community.

Held alongside Dubai Muscle Show , Dubai Active will be the host of a full weekend of back-to-back fitness and yoga classes, talks on health & nutrition, conferences and training for fitness professionals and business people, meet & greets with top celebrity influencers, and an exhibition showcase of the most innovative and exciting brands in wellness.